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Website Promotion




Having an online web presense is great but if you have nobody knowing of your existence then its pointless having a website. By carrying out website promotion and online marketing you will be on the road to achieve high traffic.


There are many ways to carry out online marketing, the most popular being search engine optimisation (seo) through natural search and search engine submission to the most popular directories and also pay per click methods (for instant results).


Below is a breakdown of the most popular website promotion techniques. Remember if you are unsure of anything, the seo forums are a great way to communicate with professionals who will be able to guide you as well as online tutorials. Please bear in mind that the only way you'll get better at online marketing and promoting your website is to implement all the web marketing techniques you have learnt through lots of practice and through trial and error.


Free Banner Exchange

Banner exchange programmes have been around for a very long time. Generally you place another website's banner on yoru website in exchange for your banner being displayed on another site. The ratio usually varies of how many times your banner wil be displayed so check first with the website you sign-up to.


Pay Per Click Search Engines (PPCSE)

When you search for something in Google, MSN or Yahoo, you have "sponsored links" that appear either at the top or on the right hand side of the search engines results pages (serps). Pay per click methods can turn over very quick results but YOU the website owner have to pay each time a user clicks on your advertisement.


Search Engine Optimisation (SEO) Forums

If you are new to the world of search engine optimisation and online marketing then the seo forums are a great place to start. You will find questions and answers for all levels of seo, so whether you are a newbie or whether you are a professional you wants to discuss the google pagerank algorithm or how to submit your site to Google then the forums are a place to share that information and compare notes.


Directory Search Engine Submission

An array of directories where you can submit your website. Most of these are free and require a reciprocal link.


Webmaster Tools


PageRank Prediction Tool


Link Popularity


Google Keyword Suggestion Tool


Keyword Density Checker / Analyser


Visual Pagerank


Meta Tag Analyser


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